Christoph O.-Ph. Freiherr von Gamm is member of the management team of a business consultancy and outsourcing services company in Switzerland and works in the IT industry for more than 20 years. He studied Electrical Engineering and Information Technology (Diplom-Ingenieur) at Technische Universität München, earned an MBA and a Masters degree in Sales Management and conducted his doctorate studies in Intercultural Business Communication in Frankfurt (Oder). The author published several theoretical and practice-orientated writings on the subjects of corporate strategy, management, business and economy.

Contents: Multi-national corporations: corporate strategy, sales management science and intercultural business communications – Working across different company divisions: tension fields – Influences of cultural differences to the corporate structure – Influences of company goals – Bridging cultural gaps – Measuring interculturality. Inhaltsverzeichnis