Spurred by global macro-economic shifts, commercial and financial turbulence, as well as technological leaps in the early years of the new millennium, the Danish shipping industry has changed dramatically since the turn of the century. This book provides a new understanding of how rapid business environmental changes frame strategic choices and industry structures. The authors combine a conceptual chapter with three selected business history cases to apply a methodical approach to their study. Together, the five chapters unveil patterns in the development of Danish shipping which are historical and, at the same time, consider questions that address the present situation and the challenges of our time. In other words, this short book uses history for the purpose of understanding the present and to develop thinking for the future.

Martin Jes Iversenis Associate Professor at the Department of Strategy and Innovation, and Vice Dean of International Education at Copenhagen Business School, Denmark. His research interest is in the development of trans-national companies after 1945 in Northern Europe with focus on shipping in particular business models and digitization after 1990. Martin Jes Iversen has been the author or co-author of international books such as Creating Nordic Capitalism" (2008) and Global Shipping in Small Nations (2011) and has published international journal articles inBusiness History,Business History Review,Scandinavian Economic History ReviewandInternational Journal of Maritime History. 

Jesper Buhlis owner of BullPositions: a company specialized in research and analysis of the commodity trade flows relevant for commercial dry bulk operation. He also serves as External Lecturer and Researcher at Copenhagen Business School, Denmark. Jesper has worked as Editor for online and print publications with focus on the dry and wet shipping markets at Danish industry newspaper Søfart between 2014-2016. In 2013-2014, he served as Group CEO Communication Manager at Maersk Group, and provided inputs to the Group CEOs external communication on global themes and current topics related to the strategy for an international conglomerate in shipping and energy. He served as Commercial Analyst at the Danish utility company DONG Energy 2009-2011, with a focus on gas infrastructure project development and as consultant economist at the Danish consultancy Rambøll. 

Chapter 1. Introduction.- Chapter 2. Danish Shipping.- Chapter 3. Hafnia Tankers.- Chapter 4. Norden.- Chapter 5. Maersk.